Jason Barrett
The Financial Brand Forum Arrives in Las Vegas This morning I am heading to Las Vegas to attend The Financial Brand marketing conference. The forum brings in great speakers in a great venue, The Cosmopolitan, and provides marketers in the banking and financial sectors with information they can use right away. As a marketer myself, […]
Launch a Brand: Ideas from Experience I’ve been approached quite a few times over the years by friends, family, and acquaintances asking for help to launch a new brand. With my experience in online marketing, it stands to reason I would have some useful advice. Throwing modesty aside, I do. What do you need to […]
Influencer Marketing Influencer marketing is all the rage nowadays. What’s the concept? Basically it is to gain exposure and awareness through the promotion of an influencer on social media. You find someone who has a rabid following in a category that makes sense for you or your business. You approach that individual and see if […]